How to set up your API connections

In order to find out how to set up API connections between your Thrive products and different email delivery services, access this List of Current API Connections article.

Also, you can check out the blog post on our website about the 5 Situations When Asking to Opt-in Will Hurt Your Conversions.

Below you can find the merge tags format for some of the email delivery services, a few of them also mentioned in the video:

Email Delivery Service

First Name

Email

MailChimp

*|FNAME|*

*|EMAIL|*

Aweber

{!firstname}

{!email}

Active Campaign

%FIRSTNAME%

%EMAIL%

Get Response

{{CONTACT "subscriber_first_name"}}

{{CONTACT "subscriber_email"}}

ArpReach

{FIRST_NAME [default value]|

{EMAIL_ADDRESS_1 [default value]}

Constant Contact

Subscriber.Firstname

Subscriber.Email

ConvertKit

{{subscriber.first_name}}

{{subscriber.email_address}}

GoToWebinar

*|FNAME|*

*|EMAIL|*

iContact

[fname]

[email]

Mad Mimi

(firstname)

(email)

MailPoet

$firstname

$email

Mautic

{leadfield=name}

{leadfield=email}

Mandrill

*|FNAME|*

*|EMAIL|*

SendGrid

[name]

[email]

SendInBlue

{{ contact.FIRSTNAME }}

{{ contact.EMAIL }}

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