The user interface of the Thrive editor has been upgraded! Please, check out the changes here, before proceeding.

When building your website with Thrive Architect, you have the possibility to use the "Call to Action" element. With the help of this element you can encourage a user to take an action (subscribe, make a purchase etc.) on your website.

For instance, on a sales page, the "Call to Action" element can be used to drive visitors to your checkout page and purchase your products.

Here is a step-by-step guide In order to show you how to use the "Call to Action" element:

Add the Call to Action element

Just like in the case of the other Thrive Architect elements, here as well, the first step you need to take is to add the "Call to Action" element to the page.

While you are editing the page with Thrive Architect, click on the plus sign from the right sidebar:

This will open the list of elements. Look for the "Call to Action" element and once you have found it, drag and drop it to the desired place on the page:

Choose a template

After the element has been dropped on the page, a pop-up window will open with the list of the available "Call-to Action" templates that you can use:

Scroll down to check out all the available templates and when you have found the one you want to use, click on it to select it. The template will automatically be applied on the element.

Doing this will apply the template to your element and add it to the page.

Customize the element

Next you can use all the options of the "Call-to Action" element, that appeared in the left sidebar, in order to customize your "Call to Action" as follows:

Template Options

The first options of the "Call-to Action" element are the "Template Options". You can use these options, if you want to change the template that is currently applied to the element.

Simply click on the field with the name of the current template, from this section:

Then, the same pop-up window will open that you have used to select the template in the first place:

Click on the other template that you want to use, from available templates and then, click on the "Replace Template" button:

This way the new "Call to Action" template that you have selected will be applied to your element.

Note: Before changing the template, please consider that this might also affect the content of your "Call to Action" element. Whenever you change a template, all the content, as well as customization, that you have added to the element will be lost.

This is why it is important and we recommend that you select a suitable template for your "Call to Action", before adding the actual content to it.

Main Options

The next set of options that you can use to customize the "Call to Action" are its set of "Main Options" from the left sidebar:


Click on the color box next to the "Colors" field if you want to change the color of the "Call to Action" button:

This will open the color picker, which you can use for selecting a color from the color box, or you can just insert a XEG / RGB code in the corresponding field. Once done, don't forget to click on "Apply" in order to save your changes:

Maximum Width

With the help of this option you can adjust the width of the "Call to Action" element. All you need to do is to either drag the slider from this section, or enter a value manually in the field next to it:

Minimum Height

You can use this option, if you want to change the height of the "Call to Action" element. Just as in the case of the width, here as well, you have to either drag the slider from the "Minimum Height" section, or enter a value manually in the field next to it, in order to modify the height of the element:

Vertical Position

The "Vertical Position" option lets you choose the vertical position of the content inside the "Call to Action" element. You can choose to place the content on the top, in the middle, or on the bottom of the "Call to Action" element. By default the top position is selected:

To select another position just click on it and you will see how the position of the content changes in the "Call to Action" element.

General options

Besides the "Main Options" of the "Call to Action" element, you can also use the more general options to further customize the element. You can see these general options under the "Main Options" when the element is selected:

If you need detailed information on how to use these general options, check out our knowledge base, because we have separate tutorials about each of them.

Customize the content of the Call to Action element

After customizing the way the "Call to Action" element looks like, it is also important to customize the content that can be found in it. When you have added the element to the page and chosen a template for it, the respective template came with general texts, images, buttons etc.

You will have to change all such default/general content by replacing them with your own texts, images, buttons etc. This is needed to make the "Call to Action" unique and specific to your page.In order to change the default content, click on the element you want to change.

This way its specific options will appear in the left sidebar. Then, use the options of the respective element to customize the part of the content it represents.

  • For example, if you want to change the text of a button, simply click on it, delete it directly from the editor and then write your own button text. In case of buttons, it is also important to use the "Button Link" option, that appears when you select the button from the "Call to Action" element. With this you can link the button to a different page, where you want the users to be redirected after they click on the button.
  • Another example would be changing a default image. In order to do that, you will have to use the "Replace Image" option, from the sidebar, to change it with your own image.

Keep in mind that doing this for every element with general content, inside the "Call to Action", is essential, so that they represent your own business/services.

Naturally, you are also welcome to use the other options of the different elements that can be found in the "Call to Action" element. This way, you will not only replace the default content from them, but also make their design unique and suitable for your purposes.

After you have finished customizing every part of your element, you can save the page and preview it, to see how the "Call to Action" element will look like for the visitors of your page.

If you want to find out how to use other Thrive Architect elements, check out our knowledge base for more tutorials.

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